SAP Analytics Cloud Rollout at AXA Switzerland
- Nadine Matt
Effective communication strategy for data-driven transformation!
Find out in our LIVE webinar on 14.12.2023 how AXA Switzerland has successfully mastered the challenges of transforming into a data-driven company.
In addition to technological aspects such as the integration of data platforms and tools as well as continuous further development in the area of data science, data democratization plays a crucial role. For AXA Switzerland, it was important to ensure that more employees are able to base their daily decisions on data instead of delegating analyses to data teams.
AXA Switzerland has found that it is not enough to simply provide employees with tools, systems and appropriate training. It is equally important to reach employees on a personal level and to involve them continuously in the change management process. In order to achieve this goal effectively, AXA Switzerland used tried-and-tested traditional marketing methods as part of a communication campaign. This significantly increased internal awareness and specifically promoted the use of the SAP Analytics Cloud.
Find out first-hand from the experts Andreas Wendt (Head myAnalytics @ AXA Switzerland) and Nadine Matt(Customer Engagement & Communication Executive @ s-peers AG) how s-peers AG supported AXA Switzerland in implementing the SAP Analytics Cloud as part of its data-driven corporate strategy.
Questions that will be answered in the webinar:
- How did s-peers AG support AXA Switzerland in implementing and increasing the usage of the SAP Analytics Cloud?
- How has AXA Switzerland mastered the challenges of transforming into a data-driven company?
- Which technological aspects were relevant for the integration of data platforms and tools?
- How were employees personally addressed and continuously involved as part of the change management process?
- Which traditional marketing methods were used as part of the communication campaign?
Watch the recording of the webinar here and gain exciting insights!
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